Mukesh Ambani and Isha Ambani were interested in Alia Bhatt’s well-known baby clothes line, “Ed a Mama.”
According to reports, the father-daughter team has chosen to strategically buy the Alia brand in order to expand into the children’s clothing market.
According to Pinkvilla, the deal is nearing completion and should be finished in the next seven to ten days.
In 2020, the Brahmastra actress introduced the Ed-a-Mama line. Her brand mainly offered her kids, who ranged in age from 4 to 12, sustainable and reasonably priced clothing options.
To advertise her brand, Alia, 30, mailed children’s clothing to her sorority sisters. They frequently support their own businesses as well.
The actress has a brand worth of almost Rs 150 crore, according to sources. Isha and Mukesh are suggesting between Rs 300 crore and Rs 350 crore for the brand, nevertheless.
On a professional level, Alia Bhatt is getting ready for the release of Rocky Or Rani Ki Prem Kahani, which she co-stars in with Ranveer Singh and was directed by Karan Johar. there are On July 28, the movie will be released in theatres.
